A passionate entrepreneur with a love for marketing and brand building. I enjoy getting to the root of a company's DNA, creating strong foundations for the brand that really resonates with customers. On these foundations, I then build robust marketing strategies that win customers and more importantly, brand advocates. I am comfortable across all marketing channels - whether setting up the digital marketing budget or briefing an agency for an Out-of-Home campaign. A love for start-ups means I am someone who loves to dive in and get things done but I also understand the value of looking at the big picture.
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With a customer focused mindset and a love for brands, I combine the creative and technical marketing skills required to smartly grow and scale a business.
As an experienced founder I have touched all parts of the business. I am comfortable building and representing the brand, both to internal and external stakeholders.
Whether in deepest Mongolia sourcing the best cashmere or working till midnight to build up a shop with the team, I am open-minded, interested and curious. I am energetic, passionate, disciplined and enjoy working with likeminded people.